SG Enable | UnAwkward Yourself

Only 1 in 25 Singaporeans feel comfortable interacting with a person with disabilities. So, we decided it was time to UnAwkward Singapore. In addition to doing a lot of good in the world, it also got us a Gold at Gongs, Silver at TikTok awards as well as Asia’s only Nominee at the Webby’s.

This campaign uses humour to highlight the biggest problem with disability inclusion: everyone's awkwardness around disabilities.